Our Team

Amy Friedman, CPC

Amy Friedman is the founder of Friedman Associates, LLC. Prior to starting her own firm in 1990, she was VP of Technology Recruiting for a national search firm. Amy has 20+ years of experience consulting to CEO's, Presidents and VP's of some of the world's leading companies such as G.E., Honeywell, Danaher, Siemens, Johns Manville, Pfizer, Stanley Black & Decker, Energizer Personal Care, Ingersoll Rand and Keurig Green Mountain. Amy is a Certified Personnel Consultant (CPC), the only national certification for search consultants. Amy worked for 7 years as a volunteer on the Technical Committee for a global recruiting network, National Personnel Associates (NPA). This committee provides leadership to a global network of search consultants. Amy is an NPA Platinum Award winner and a member of the Quality Circle of Excellence. In addition, she volunteers personal time as an event organizer for Freedom Waters Foundation, a nonprofit dedicated to improving the lives of individuals with special needs and veterans by providing therapeutic marine related experiences on the waters of South Florida.


Ivey Gianetti

Ivey Gianetti serves as Business Manager and Search Associate. Prior to joining Friedman Associates in 2006, Ivey advanced her professional experience within consulting companies that specialized in Organizational Development, 360-Degree Feedback Assessment, Performance Improvement, Coaching, and Recruiting. In her early career with Unilever she excelled as a Vendor Managed Inventory (VMI) Planner and National Account Service Representative for their top accounts. Ivey is instrumental in the development of search strategies and candidate sourcing for Friedman Associates. Her focus is to build relationships with top talent, with an aim toward aligning their career paths with the needs and culture of our client partners.